The Right Credit Card Merchant Processing Solution for Your Business
Card merchant processing solutions today are more varied, detailed, and customized than ever before, yet many merchants and business owners don’t take full advantage of all the neat and unique features out there of card merchant processing packages that are innovative, efficient, and reliable. But that doesn’t mean you should just throw in the towel on it all quite yet, should you not have thoroughly researched and determined the proper card merchant processing for your specific business needs. It’s not too late to find the right solution for you!
So, what are some variants on the classical card merchant processing model? Let’s take a closer look at the different kinds of payment processing available today, and see how each fits into the overall scheme of your business model.
Conventional Retail: Standard brick-and-mortar retail operations selling higher volumes of products and services typically only require the traditional point-of-sale (POS) terminal, which includes a swiper, and a standard line for communication with the processing servers. This variety of card merchant processing is by far the most common, the most popular, and the most recognized.
Mobile: If you operate your business on the go, there are some new amazing card merchant processing packages and technologies perfect for your mobile business life. These can include mobile credit card processing with your iPhone, iPad, Android, Blackberry, or other smart-phone, tablet, or portable device. With a quick app installation and a swiper hardware add-on, your card merchant processing this way will let you close deals on the road – whether you work tradeshows, conventions, food vendors, or remote contracting, you can process clients’ payments with just that equipment and an Internet connection.
Mail/Telephone: Many businesses operate strictly via telephone or mail orders. These card merchant processing solutions, known as MO/TO for short, enable you to most efficiently process payments where the customer is not present with their card.
Online: Similar to mail and telephone order companies, e-commerce websites require a special card merchant processing solution that allows for easy and convenient shopping by the consumer, including a shopping cart in which the buyer loads up all their loot for checkout, a payment gateway for securely transferring sensitive credit card data, and a secure form of encryption within that gateway for protecting customers’ precious financial information from identity theft and other forms of fraud.
When you’re seeking card merchant processing plans to meet your business, don’t just consider the above four types; additionally, think about how the customizability of each variation would impact the way your company conducts business, and which would be the most beneficial.